Effective: July 1, 2021
MV 213 Entertainment, LLC and its affiliated entities (“Smash ATX,” “we,” “us,” “our”) have established this Privacy Policy to let you know the kinds of information we may gather when you use our Services, why we gather your information, how we use your information, when we might disclose your information, and how you can manage your information.
This Privacy Policy applies when you interact with our websites, mobile applications, social media sites and handles, email, and online services, make a purchase or enter into other transaction with us, visit one of our locations, or attend an event sponsored by us (our “Services”).
This Privacy Policy does not apply to information collected by third-party websites that may be linked to or from the Services. We are not responsible for the actions and privacy policies of third parties.
We reserve the right to modify the terms of this Privacy Policy from time to time. We will post any changes, and such changes will become effective when they are posted.
INFORMATION COLLECTED AND STORED
We collect personal information that you submit when you use our Services, such as name, address, contact information, or payment information. We also collect information about you or the devices that you use automatically when you interact with us or the Services, such as IP address and device identifiers.
Types of Data collected
Among the types of Personal Data that smashatx.com collects, by itself or through third parties, there are: Cookies; Usage Data; unique device identifiers for advertising (Google Advertiser ID or IDFA, for example); first name; last name; phone number; company name; address; state; email address; ZIP/Postal code; city, and order history.
The purposes of data collection
The Data concerning the User is collected to allow the Owner to provide its Service, comply with its legal obligations, respond to enforcement requests, protect its rights and interests (or those of its Users or third parties), detect any malicious or fraudulent activity, as well as the following: Advertising, Analytics, Contacting the User, Tag Management, Managing landing and invitation pages, Managing contacts and sending messages, Displaying content from external platforms and Remarketing and behavioral targeting.
Mode and place of processing the Data
The Owner takes appropriate security measures to prevent unauthorized access, disclosure, modification, or unauthorized destruction of the Data. The Data processing is carried out using computers and/or IT enabled tools, following organizational procedures and modes strictly related to the purposes indicated. In addition to the Owner, in some cases, the Data may be accessible to certain types of persons in charge, involved with the operation of smashatx.com (administration, sales, marketing, legal, system administration) or external parties (such as third-party technical service providers, mail carriers, hosting providers, IT companies, communications agencies) appointed, if necessary, as Data Processors by the Owner.
Legal basis of processing
Lawful Processing
Data protection law requires us to rely on one or more lawful grounds to process your personal information. We consider the following grounds to be relevant:
Specific Consent
Where you have provided specific consent to us using your personal information in a certain way, such as to send you email, text and/or telephone marketing.
Performance of a contract
Where we are entering into a contract with you or performing our obligations under it like when you request products and services.
Legal obligation
We will not use your personal information where our interests are overridden by the impact on you, for example, where use would be excessively intrusive (unless, for instance, we are otherwise required or permitted to by law).
When we use sensitive personal information, we require an additional legal basis to do so under data protection laws, so will either do so on the basis of your explicit consent or another route available to us at law (for example, if we need to process it for employment, social security or social protection purposes, your vital interests, or, in some cases, if it is in the public interest for us to do so).
We’re committed to putting you in control of your data so you’re free to change your marketing preferences (including to tell us that you don’t want to be contacted for marketing purposes) at any time.
We will not use your personal information for marketing purposes if you have indicated that you do not wish to be contacted and will retain your details on a suppression list to help ensure that we do not continue to contact you. However, we may still need to contact you for administrative purposes like where we are processing a payment or thanking you for your participation in an event.
How long is your information kept for?
We keep your information for no longer than is necessary for the purposes it was collected for, The length of time we retain your personal information for is determined by operational and legal considerations. For example, we are legally required to hold some types of information to fulfil our statutory and regulatory obligations (e.g. health/safety and tax/accounting purposes). We review our retention periods on a regular basis.
USE OF YOUR INFORMATION
We use the personal information we collect about you to help us personalize and continually improve your experience using our Services. We may use your information to: provide services and complete transactions; provide requested or personalized content; take your reservation; market or sell gift certificates or other products; send offers, promotions, or targeted advertisements for our restaurants, services, or special events; communicate with you and respond to inquiries; optimize or improve the Services and our operations; detect, investigate, and prevent activities that may violate our policies or be illegal; and perform statistical, demographic, and marketing analyses of users of the website.
We may also use or combine information that we collect through the Services with other information we obtain to enhance, expand, and check the accuracy of our records, and to provide you with more personalized services, offers, and promotions.
SHARING YOUR INFORMATION
We disclose your information collected to our service providers, affiliates, partners, and other entities, as described below.
Service Providers: We engage the following types of vendors to perform functions on our behalf such as: customer information management, customer communications and marketing services, billing and collection, order fulfillment, auditing and accounting, professional services/consultants; analytics services; security services; and IT support. These companies are restricted from using your information in any manner other than in helping us to deliver or provide you our services. There are limited circumstances in which the service provider collects data directly from you when their privacy policies may also apply.
Social Media Platforms: Where you choose to interact with us through social media, your interaction with these programs typically allows the social media company to collect some information about you through digital cookies they place on your device and other tracking mechanisms they place on your device. In some cases, the social media company may recognize you through its digital cookies even when you do not interact with their application. Please visit the social media companies’ respective privacy policies to better understand their data collection practices and the controls they make available to you.
Companies Involved in Advertising: We partner with companies that assist us in advertising about our Services to others who may be interested in the Services. These companies may use tracking technologies on our website to collect or receive information from the Services and elsewhere on the internet and use that information to provide measurement services and target ads.
Assignment: We may change our ownership or corporate organization while providing the website. We may also sell certain assets associated with the website. In such event, we may transfer some or all of your information to an entity acquiring all or part of our assets or to another entity with which we have merged. Under such circumstances, we would request the acquiring party to follow the practices described in this Privacy Policy with respect to information that has already been collected.
Law Enforcement, Legal Process, and Emergency Situations: We may also use or disclose information if required to do so by law or on the good-faith belief that such action is necessary to: (a) conform to applicable law or comply with legal process served on us or the website; (b) protect and defend our rights or property, the website or our users, or (c) act to protect the personal safety of us, users of the website, or the public.
COOKIES AND INTEREST-BASED ADVERTISING:
We use Google Analytics, an analytics service provided by Google, Inc., and other analytics providers on our website. These analytics services use cookies or other technologies to help us analyze how users interact with and use the website, compile reports on activity, and provide other analytical services and reports. The technologies used by these analytics services may collect information such as your IP address, time of visit, whether you are a return visitor, any referring website, and other information. To learn more about Google’s analytics services and to learn how to opt out of tracking of analytics by Google click here.
OPTING-OUT OF E-MAIL MARKETING COMMUNICATIONS
You may always opt out of receiving future e-mail marketing messages from Smash ATX. We provide you with the opportunity to opt out of such communications by clicking the “unsubscribe” link at the bottom of each marketing e-mail. Please note that you may not opt-out of our service-related communications.
HOW WE SECURE YOUR INFORMATION
We take reasonable security measures to help protect the personal information collected through our Services. Please understand, however, that no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.
You can help protect the privacy of your own information by using encryption and other techniques to prevent unauthorized interception of your personal information.
Who has access to your information?
We do not sell or rent your information to third parties.
OTHER IMPORTANT INFORMATION
Users Under Sixteen: Our website is intended for users aged 16 and older only. Accordingly, we will not knowingly collect or use any personal information from children under the age of 16. If we become aware of personal information in our database that was collected from a child under 16, we will delete that information.
Users Outside of the United States: If you use our website outside of the United States, you understand and consent to the transfer of your personal information to, and the collection, processing, and storage of your personal information in the United States and elsewhere. The laws in the United States and these countries regarding personal information may be different than the laws of your country.
YOUR CALIFORNIA AND NEVADA PRIVACY RIGHTS
Nevada Residents: Residents of the State of Nevada have the right to opt out of the sale of certain pieces of their information to other companies who will sell or license their information to others. At this time, we do not engage in such sales. If you are a Nevada resident and would like more information about our data sharing practices, please email Privacy@smashatx.com.
California Shine the Light Privacy Rights: We do not disclose your personal information to unaffiliated third parties for those third parties’ direct marketing purposes unless you affirmatively agree to such disclosure.
Contact Us
If you have any questions about this Privacy Policy, contact us by email at Privacy@smashatx.com
Owner and Data Controller
MV 213 Entertainment LLC
213 W. 5th Street, Austin TX 78701
Owner contact email: privacy@Smashatx.com
California Residents
Under the California Consumer Protection Act of 2018 (“CCPA“), California residents have certain rights around MV 213 Entertainment LLC collection, use, and sharing of their personal information.
MV 213 Entertainment does not sell your personal information and has no plan to do so in the future without providing you with notice and an opportunity to opt-out as required by law. We do not offer financial incentives associated with our collection, use, or disclosure of your personal information.
We collect various categories of personal information when you use the site, including identifiers, commercial information, internet or other electronic network or device activity information, geolocation data, and professional information. California residents have the right to request to know what personal information has been collected about them, and to access that information. You also have the right to request deletion of your personal information. We will not discriminate against you for exercising these rights afforded you under the CCPA.
Separate from the CCPA, California’s Shine the Light law gives California residents the right to ask companies what personal information is shared with third parties for those third parties’ direct marketing purposes. We do not disclose personal information to third parties for the purpose of directly marketing their goods or services to you unless you request such disclosure.
Nevada Residents
Nevada law (SB 220) requires website operators to provide a way for Nevada consumers to opt out of the sale of certain information that the website operator may collect about them. MV 213 Entertainment LLC does not sell personal information to third parties as defined in Nevada law, and has no plans to do so in the future without providing subscribers with notice and an opportunity to opt-out as required by law.
We do not share personal information with third-parties nor do we store information we collect about your visit to this website for use other than to analyze content performance through the use of cookies, which you can turn off at anytime by modifying your Internet browser's settings. We are not responsible for the republishing of the content found on this blog on other Web sites or media without our permission. This privacy policy is subject to change without notice.
Any questions regarding this policy and our privacy practices should be sent by email to Privacy@Smashatx.com.com